Outdoor Adventure
Show
Sponsorship Brochure Design
The Outdoor Adventure Shows are Canada’s largest consumer shows targeting active consumers and outdoor enthusiasts. After 25+ years, the events now take place in Toronto, Vancouver, Calgary and Montréal, with more than 1,000 companies choosing the Shows as their partner. Together, these events attract over 75,000 consumers annually.
I was tasked with redesigning their Sponsorship Brochures to better structure the content while featuring “Adventure” in a more impactful way. The business objective was to create a more effective document that the sales team could utilize when speaking with clients to secure Sponsorship contracts. With this in mind, we created the piece with a photography-focused design and vibrant, bold colours.
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